It is the wish of all parents to keep children away from myopia. The OK mirror is an effective way to realize their wishes. However, OK mirror belongs to luxury goods. A child will spend more than 20000 a year, so many families are deterred. But now, there is a movement of "OK mirror benefiting people" in China.
Hebei Medical Drug and Equipment Procurement Center issued a notice that the province plans to carry out centralized procurement of 20 kinds of medical consumables such as "hard breathable contact lenses for corneal shaping" (OK lenses) in the near future.
In colloquial terms, medical "centralized purchase" refers to the purchase of certain drugs and instruments by the state in a form similar to "group purchase".
With the development of policies and enterprises, domestic OK mirrors will have a more strict and transparent management mechanism from production to sales. At the price level, OK mirrors may face a trend of price reduction, and more consumers are expected to use OK mirrors.
When this news came out, some people were happy and others worried: OK mirror manufacturers and medical institutions gave positive responses one after another, but the capital market did not buy it. As of the closing of October 27, ophthalmic concept stocks had declined to varying degrees, but at this time, our benefited parents were confused.
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OK lens is the common name of corneal shaping lens. Corneal shaping lens technology refers to a reversible, non surgical physical correction technology that can reduce the central corneal radian to a certain extent, temporarily reduce the diopter of myopia and improve the naked eye vision by wearing rigid contact lenses with inverse geometric design.
OK mirror has two functions. One is to correct myopia, and the other is to delay the progress of myopia. For the majority of young myopic people, OK glasses are a god of luck. But at the same time, the price of OK glasses has discouraged many myopic patients.
As we all know, the explosion of OK mirrors has always been accompanied by doubts. For example, the price is not cheap, the cost is hundreds of yuan, the factory price is 1000 or 2000 yuan, and the terminal is sold for tens of thousands of yuan.
A parent who bought OK lenses for their children introduced: "The price of OK lenses plus the service cost exceeds 20000 yuan, and with the development of the children's eyeballs, the products need to be re purchased, not just once to achieve the purpose of correcting vision." If the rhythm of changing lenses every two years is followed, the children will spend nearly 100000 yuan to reach adulthood.
100000 yuan, which is the annual income of ordinary families.
Therefore, due to the characteristics of wide demand, nonstandard charges and high costs, OK mirrors, like dental implants, are highly popular for price reduction. But when the news of its price reduction really came, parents had concerns again.
Different from the "separation of technology and consumption" of implant teeth, the proportion of medical services and consumables price for fitting OK mirrors is still unclear. Besides, OK glasses are not sunglasses. The fitting is highly personalized. The products and corresponding medical services are diversified, including initial inspection, trial wear, adjustment, customization, monthly review, lens maintenance, and timely diagnosis and treatment in case of complications.
One parent said that the cost for a child to wear OK glasses for one year was about 30000 yuan, including the cost of three OK glasses (26000 yuan), the cost of liquid medicine (4000 yuan), and the basic cost of going for a physical examination once a week. Among them, medical services such as physical examination are free of charge.
Some experts believe that the current model is that lenses are very expensive, and inspection and re examination are free, but the fitting of OK mirrors is labor intensive, and dealers rely on the middle profits to support the fitting personnel. After the price reduction, it may be necessary to charge a certain inspection fee, but no one can determine how much to charge. This is an unlimited expenditure for parents.
In addition, a senior medical investor also said, "After the price of OK mirror drops, it is reasonable to add a doctor's fitting service fee. At present, there is no such project, only the examination fee, which is still difficult for consumers to accept."
In a word, the charging mode of OK mirror in the centralized purchase and competition will inevitably become more reasonable. At present, it is packaging charging, but it is unclear whether it will be separately priced in the future. However, in any case, the interests of both doctors and patients will be reasonably protected, because only a reasonable mode can the industry develop sustainably.